Expert tips for turning apps
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Blog
2025 Mobile gaming trends: Unity perspectives
Sari Berkovich
Amir Shaked, VP Revenue, Ads at Unity The mobile gaming industry experienced yet another transformative year in 2024, w...
  • apps
  • industry trends
  • ...
    • mobile gaming
    • monetization
    • user acquisition
Podcast
How Tilting Point is unlocking the value of D2C webstores
Yi GongTilting Point
In this LevelUp episode, Melissa Zeloof sits down with Yi Gong, VP of Growth at Tilting Point. They get into how Tilting...
  • monetization
Blog
2025 Mobile gaming trends: Industry perspectives
Sari Berkovich
Chirag Ambwani, SVP, Gaming & Entertainment at Sensor Tower 2024 was a year of stability and back-to-basics for the...
  • industry trends
  • mobile gaming
  • ...
    • monetization
    • user acquisition
Blog
Spotlight on mobile game growth: 2024 customer successes and insights
Savannah Cookson
2024 was a monumental year for studios of all sizes in the gaming and app industry. Our customer stories highlight the a...

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    Blog
    State of Play: a Q&A with Samantha Benjamin on the shift from hyper to hybrid-casual
    Samantha Benjamin
    In the State of Play series, we share in-depth interviews with featured industry experts at Unity events.  In our fir...
    • games
    • monetization
    • ...
      • user acquisition
    Case Study
    How MegaJoy Studio doubled their revenue in only 2 months
    MegaJoy Studio,
    Find out how MegaJoy Studio majorly scaled their new hit title with the ironSource Ads ROAS optimizer. MegaJoy Studio...
    • ironSource Ads
    • levelplay
    • ...
      • MegaJoy
      • MegaJoy Studio
      • roas optimizer
      • Role Swap
      • user acquisition
    Blog
    Extend Your Holiday Success: Q5 Strategies for Mobile User Acquisition
    Savannah Cookson
    While the holiday season remains a busy time of year with consumers being inundated with sales, deals, and general holid...
      Case Study
      Kwalee improves D0 Ad Revenue ROAS by 22% with Unity Ads
      Kwalee,
      Discover how Kwalee leverages D0 Ad Revenue ROAS campaigns to acquire quality users who bring quick returns on their spe...
      • Kwalee
      • Unity Ads
      • ...
        • user acquisition

      Glossary – EN

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