LoginLogin SignupSignup

Expert tips for turning apps
into successful businesses

  • Monetization
  • User acquisition
  • On-device advertising
  • Offerwall
  • More topics...
    • Web3
    • Analytics
    • Games
    • Apps
    • Creatives
    • Apple Search Ads
    • A/B testing
    • Agencies
    • Cost per engagement
    • Cost per action
    • MobileVoice
    • Cross promotion
    • Hyper-casual
    • Indie
    • Trends
    • In-app bidding
    • Mediation
    • KPIs
    • Rewarded video
    • Interstitial
    • Interactive end card
    • UA Optimizer
    • ASO
      • Reset all Done
Blog
Advertiser's Playbook to Win the 2024 Holiday Season
Unity — Oct 16, 2024
As the holiday magic unfolds, savvy marketers are ready to connect with consumers like never before. Unity surveyed 4,09...
  • MobileVoice
Blog
Beyond 50: An untapped audience
Ziva Shapiro — Jun 26, 2024
While many marketers heavily concentrate on reaching Gen Z and Millennial audiences, an often-overlooked yet rapidly-exp...
  • MobileVoice
  • user acquisition
Blog
Back-to-school shopping trends for your app or brand in 2023
Daniel Godley — Jun 01, 2023
The back-to-school shopping season is around the corner and consumers are writing up their shopping lists of pencils, te...
  • apps
  • MobileVoice
Blog
Travel is back in-style: 6 trends advertisers should keep in mind in 2022
Davis Silver — Aug 01, 2022
The travel industry is finally beginning to recover from the pandemic, representing a great opportunity for advertisers ...
  • apps
  • MobileVoice

Community subscribe – EN


Subscribe to our
newsletter for actionable app advice

SubscribeSubscribe
Blog
Understanding the impact of rewarded ads on IAP, retention and engagement
ironSource — Aug 25, 2021
Tapjoy studies have shown that mobile gamers prefer rewarded ads to interstitials 4-to-1. It’s a valuable insight for ad...
  • MobileVoice
  • rewarded video
  • ...
    • tapjoy
Case Study
How MobileVoice® helped drive IGG's game development strategy with authentic mobile insights
IGG, Lords Mobile, Castle Clash, Time Princess's
Known for award-winning mobile games like Lords Mobile and Castle Clash, IGG (short for I Got Games) is an international...
  • games
  • MobileVoice
  • ...
    • offerwall
    • tapjoy
Case Study
Dalia Research engages 1M survey respondents in 75 countries
Dalia Research,
Since its founding in 2013, Dalia Research has developed a number of solutions to facilitate market and opinion research...
  • MobileVoice
  • offerwall
  • ...
    • tapjoy

Glossary – EN

See moreSee more